Europe took over the bargain brand!

The IFA consumer electronics fair opened its doors 2011. Smart TVs drawn the most attention at the fair Vestel brand new 4 show of strength in the economies where the bottleneck yaptı.Avrupa, opens up new opportunities for Turkish firms. Vestel is one of the 10 largest white goods company in Europe, the Italian household appliance company transferred kayyuma Antonio Merloni'den bought four brands.

Business volume will grow by 25 percent of the Service, Electra, Atlantic and New Pool brands in Italy, Spain, Britain and France stressed markets odaklanacaklarını Vestel Group of Companies Vice President of the Executive Board Turan Erdogan, "This acquisition of white goods exports 750 million dollars to 1 billion in 3 years dollars will take this, "he said. One of the world's largest electronics and home appliances at IFA fair in Berlin, Germany began yesterday. Fair in Turkey, Vestel and Beko Arçelik Turkish companies also appeared as the European market, which may weigh. Turan Erdogan, the Turkish journalists at a press conference at IFA in 2011, "Opportunity, was born. Antonio Merloni company over the brand of service, Electra, Atlantic and New POOL cheaper last month compared to the normal time we made it. Had a 4-year business plans. This marks our volume of business in Europe will increase by 25 percent, "he said. Erdogan, gave the following information about the brands they buy: "we received a local brand in the brand in Britain. I have a 6 percent market share. Electra second brand. This is all brand in Europe, white goods, refrigerators and air-conditioners use. The third brand in Italy, is known to Atlantic. Philco'nun second brand founded in 1950. The upper class in Spain, a brand new pool. Transferred to all four of Italy Antonio Merloni'den kayyuma received. "

Star of the exhibition will be held from September 2 to 7 tablets, smart TV, and the IFA this year, especially Sony, Toshiba, Samsung combines the Internet with a smart 3D world giants such as televisions (smart TV) comes to the fore. IFA 2011, more than 230 thousand visitors are expected to come. In addition, there is great interest in tablets. According to information from the authorities, a growth of 7 percent in 2011, the global consumer electronics industry will reach 691 billion euros.

Exports of 130 countries have participated in this year, the 17th time in

600 products exhibit at IFA, Erdogan noted, "In October, its going to break the record by the TV production. 160 1 million a month, ever rode. LCD TV will bring it to 1 million 200 thousand, "he said. Indicating that they do export in 130 countries, Erdogan said, "This year, Mongolia, Gambia, Chad, Congo entered. The new goal of Brunei, "he said.